Are You Working on the Future?
"Tomorrow always arrives. It is always different. And then even the mightiest company is in trouble if it has not worked on the future."
—Peter Drucker, the late & legendary management theorist, writer and consultant. You can review an earlier mention of him here.
5 Comments:
Hmmm...I think instead thinking about tomorrow, we should spend time on today....
Neve Proverb
Consider the astronomers, who work in the future and the past, simultaneously. The next exploding star they discover has already exploded.
Neve, I guess I assumed that it's a given that we're all mostly focused on the now. But not thinking about the future as well tends to make it not so interesting when it finally arrives. Take retirement savings, for example. As for you, Mr. Quinn, leave it to you to take the conversation in a whole new unexpected direction.
Always glad to help ...
But to be more serious, I was working for the Bell System when Peter Drucker carved out his reputation as pre-eminent futurist. Executives quoted him more often than the bible (he probably made a small fortune off Ma Bell alone) even as they were lobbying feverishly to restore the monopolistic past.
Hence, the citation should probably end with "...even the mightiest company [we know to whom he referred] is in trouble if it has not worked on the future ... so retain me!
Absolutely. Independent consultants have to make rain somehow.
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