Tuesday, May 19, 2009

One of the Most Effective Book Covers
That We Can Recall Ever Having Seen
We were drawn in by its minimalism, an especially effective storytelling device in a world ever more full of noise and hype. Sometimes, whispering works better. Thoughts?


At 9:44 PM, Blogger Art Durkee said...

Definitely an eye catcher. It would catch my eye on a table of books, yes. The deep pale evening color of the sky also makes the green glass on the building really pop.

I like a cover design that's not afraid to be minimalist like this. Usually you only see it on architecture books, design books, or the occasional photography or art book. Rarely on a history or a novel.

At 9:48 PM, Blogger John Ettorre said...

Precisely, Art. Good point about how it's a less rare presentation in other categories of books. Standing out from all the thousands of other books in these giant book chain emporiums is half the battle these days.

At 9:49 PM, Blogger John Ettorre said...

Okay, now back to the NBA game between the Lakers and Nuggets. I'm gearing up for tomorrow's Cav's game.

At 10:36 AM, Blogger redhorse said...

When I saw this on a table at B&N last week, I did a double take and picked it up. Didn't buy it, but as a design piece, it worked for me.

At 10:52 AM, Blogger John Ettorre said...

I now rest my case, Redhorse. So what are you up to these days, post-blogging, by the way? Send me some news via email sometime, will you?

At 3:05 PM, Anonymous Anonymous said...

I more engaged by the placement of the photo than the usage of HELV all caps. Kinda cliché to me.

I get the minimal appeal but the title looks like FPO placement to me.


At 3:07 PM, Blogger John Ettorre said...

I love it when you speak in designer jargon, Clarence!


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